WEBSITE 1: REBRANDING STENDA Ltd
Company decided to change it's brand name from "Stenda" to more international and playful "Stand up". Colorful designs were used due to services which include a printhouse, magazine printing and billboards. I first came up with a name "Stand up" while building a text for company's birthday invitations now I am proud it is still a signature brand name. The change of a name was followed by full rebranding where I took a major part and full responsibility for the website.
WEBSITE 2: DESIGN SERVICE FOR STENDA Ltd
Page was delivered in 2017 for advertising company "Stand up" (Stenda Ltd) where company presents its graphic design services. Page had to deliver black and white minimalistic approach to bring the idea that minimal design is easy to read and less context helps details stand out. The details in the context is "Stand up" portfolio - delivered by my team while working there as a creative director.
PROJECTS
These examples were chosen because they both were done for the same client. As a result they represent my ability to build completely different styles and offer new approaches for companies' rebranding.
“Researchers surveyed 2,000 participants in Canada and studied the brain activity of 112 others using electroencephalograms.
The results showed the average human attention span has fallen from 12 seconds in 2000, or around the time the mobile revolution began, to eight seconds.
Goldfish, meanwhile, are believed to have an attention span of nine seconds".